BRANDING & CINEMATOGRAPHY
ROLES: Producer, Concept & Development, Cinematography, Editing, Typography & Design
SOFTWARE: Adobe Illustrator, Photoshop, After Effects
This project involved creating an original promo for an established brand. I chose Nike, and for my concept, I focused on their tag line "Just Do It". I wanted to show individuals who, regardless of fitness levels, pushed themselves to be the best they could be.